​In 2009 BMDS (Bio Medic Data Systems) asked O-Zone, Inc. to design and implement a new electronic marketing, or e-marketing strategy. The catalyst for this project was the market trend for BMDSs’ clients changing from large traditional orders of products from established fortune 100 pharmaceutical companies, to smaller organizations, universities, and research firms. Although these orders where smaller in dollar amount, the quantity of orders BMDS increased. This trend made it clear the current online offering of product and support information inadequate for changing market conditions. BMDS needed a more advance web offering that allowed for more products, product lines, descriptions, longer form training videos, and support documentation. 

As the new online marketing tool developed for BMDS, we also looked at ways to optimize marketing efforts, and focus on e-mail, search engine optimization, and mobile device support. BMDS launched its new website in November of 2010, that coincided with a large industry trade show, and exposition. As we understand, year over year traffic has increased for BMDS by 93% and the website, e-mail marketing, and SEO efforts are now responsible for over 60% of BMDSs’ annual sales, and continues to be BMDSs’ primary form of product and brand marketing.

Visit BMDS at bmds.com

Logistics, logistics, logistics... In three days we needed to travel to 5 Airports to take stills and video footage of airport shopping and eateries that were developed and operated by Westfield Concession Management. The primary goal was to create literature and a trade show loop to run at regional franchise shows. This was so successful that images were used as posters in new areas under development and by the architects themselves for portfolio. Our images even help win awards from The American Institute of Architects and from Airports Council International – North America’s (ACI-NA) Concessions Conference.

This comic was designed for a Bio-technology company to explain a rather serious process of sub-que implantation. Since research validation is a very complex and serious subject, this whimsical approach was appreciated by the client and its customers for distribution during conferences, and trade shows. 

These products where crafted using the latest technology in 3d animation and design. Our client opted for this instead of traditional photography for their product line. This allows for an infinite number of poses and animated sequinces​ used for web, print, and video assets.

Various ads from a multi year international Ad campaign crafted by us for a product line called Hydropac ®​

Samurai Sport Fishing is located in Ocean City Maryland. In edition to website, search, print we crafted commercial spot for them that airs on local broadcasts, and is used on their website.

The AALAS foundation had us craft a nation wide campaign to promote positive benefits of Lab Animal Research. ​

Mind Matters - Understanding Mental Illness is an innovative curriculum containing video, print and CD-ROM resources and information, designed to educate middle school students, Grade 7 - 9, about mental illness in teens. In this 7-and-a-half-minute video sample, you’ll find representative clips excerpted from the four videos produced, which average about ten minutes in length, and present profiles of real teenage subjects and their individual battles in their own words with one of four disorders: mood disorders, anxiety disorders, eating disorders, and ADHD. They talk about their experiences on camera; what it is like to be diagnosed; how the disorder affects their life; and how they—and their families—are contending with difficulties the disorder presents. The program was developed in conjunction with Danya International, Inc., a leading private sector company producing public health communications and health product development, and The National Institutes of Mental Health, the underwriter for the curriculum. O-Zone provided media development & programming consultation, as well video production, and post-production services.​

Various ads national and international crafted for Lab Products, Inc. ​

This was an interesting project primarily because of the timing involved with creating this trade show kiosk to introduce the product to the marketplace in relation to the product development and testing cycle.   The entire product line was just coming out of beta sites tested with prototype equipment in locations operating under non disclosure. That meant no footage to work with and no photo ready models of production components existed with less than a month to go before there biggest sales opportunity for the year was upon them. As a result we created  3-D renders of the new product line to composite with photography, illustrations and  2-D Animations to demonstrate how the system functions. In addition to this initial use the video was also deployed for Keynote / Power Point Presentations and as party of Blu-Ray and Brochure Package. The best part was that when the ZTrac product line was ready to ship, they already had a list of customers ready for instillation and training.

With a sharp downturn in show attendance our long time client Super Pet Expo turned to us to help them “bring in the masses” After review and deliberation we move them away from their traditional print advertising and started a campaign of web eBlast and Business to Consumer marketing through a newly developed YouTube media channel. This involved tracking and posting all of there media coverage of shows, as well as recording the events and preparing VNR reels to help support new media coverage. Super Pet Expo producer Eric Udler reported back to us, “Even with the rough economy we have seen a rapid recovery with our shows attendance, and with the programs for tracking that O-Zone put in place it is undeniable that our ROI has been at least 1000% percent. Dollar for dollar the team at O-Zone delivered the solution we needed when we needed it most.”​

We craft awesome photos. Here some of our photography works.​

We craft email campaigns ​that reach your intended audience, with interest and excitement. Sometimes they can simple, or rather complex with call outs to additional content. 

Logo design for Pixel Motion.​

For years we have been doing duplication work under contract for the Land mine Impact Survey. 1,000 of these disc are sent out on a bi-annual basis.  Since the data is classified content and needs to be distributed world wide, they have chosen this method over transmission via the internet.  The Documents, photos and graphic included would equal an 800 page plus printing.  The dollars saved by duplication and distribution of these reports as indexed .pdf files actually covers the cost of production.  Now thats what we call a win win situation.